05Field Notes 10 entries · est. 2003

Field Notes.

Essays, case studies, and observations from the trail. Some are about the work. Some are about the process. Some are about a bad decision we made so you don't have to.

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05b Case Studies

Case Studies

How We Cut Load Time in Half On a Content-Heavy Site

Case Studies

Oct 25, 2026·5 min

How We Cut Load Time in Half On a Content-Heavy Site

The site was slow. Everyone knew it. Here’s what we changed, in order, and what actually moved the needle. (Spoiler: 90% of the win came from one thing, and it’s not what most people guess.)